For
Trip Tech LLC
Roles
Branding and Visual Identity
Versatile branding for a versatile product.
In 2018 inventor & engineer Matt Hogue realized the smartphone struggle was real. While he was on a plane ride back to California, he was trying to watch the free in flight movie and became frustrated because their was nothing to hold up his smartphone. He decided to craft a stand for his smartphone out of the plastic ware that came with the meal he ordered. About 15 minutes into the movie and feeling satisfied about his new found solution, the gears started turning in his head.
I was approached by Matt Hogue to design an effective branding experience that worked well across his website, packaging and social media. Matt Hogue needed branding for his new company, Trip Tech. Trip Tech is a line of phone and tablet accessories designed to offer more functionality for you. The challenging part of this was creating a professional design, while still having a fun youthful energy. This product needed to appeal to younger generation as well as the older.